2018 – February – Bollywood Blind Item 3
We have another blind item for you and it’s from Box Office India. This film has recently been postponed and we were wondering why since Rajeev Masand in his blind item said that the outcome of the film was so bad that the creative director overseeing the project couldn’t understand it. He did mention that the producer liked the project, though.
So now, the producer is mad that the film is not being promoted enough because the audience doesn’t seem that invested to watch it. It’s hard to be that invested when all the noise has been about ‘Padmaavat’. Now that they have postponed the release, they might get a chance to thoroughly promote the film. Let’s just wait and see. In the meantime, check out the blind item below.
The head honcho of this premier banner is not in a good mood these days. And the reason is the not-too-great job done by his marketing team to ramp up the buzz around the studio’s next film. The big boss is in such a bad mood that he has decided to delay the release of his film rather than have it hit the screens without the required build-up.
So, will the marketing team get its act together and manage to get into the audience’s head space or will we soon see heads rolling at the banner? Watch this space for more!